We are guided by our mission “TO EVOLVE PRODUCTS, CHANNELS AND POLICIES FOR OFF FARM SECTOR TO GENERATE LIVELIHOOD AND EMPLOYMENT OPPORTUNITIES FOR THE RURAL POPULATION.” Over the last three decades, NABARD has designed several refinance and promotional schemes for development of rural off farm sector and has been making meuip constant efforts to broad base and refine them in response to field level needs. The focus has been on greater credit flow to the sector, provision of credit to the unreached and ensuring linkages for small, cottage and village industries, handloom, handicrafts and other crafts in the rural areas.